Nielsen just released their year-end report detailing many important trends in music over the past year.
Sample findings include:
- Streaming continues its growth with Audio on-demand streaming (+83% vs Last Year) and Video on-demand streaming (+102%) both increasing dramatically.
- It was a great year for Pop albums, as well as R&B/Hip-Hop.
- Adele’s ‘25’ was the first title to ever scan over 1 Million units in multiple weeks when she accomplished that feat in her second week (week-ending 12/03), with 1.112 Million album sales and then capped it off with an unprecedented third week with 1.157 Million album sales during week ending 12/24,
- Radio reaches more Americans than any other device or platform. 93%
of adult consumers (18+) use radio each week, more than TV (87%),
smartphones (71%), PCs (54%), TV-connected devices (40%) and tablets
A2IM members, you can download the full report here.[protected] https://a2im.org/wp-content/uploads/2016/01/2015_YearEND_MusicReport_FINAL.pdf [/protected]