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The Bloom Effect – A2IM Member Spotlight

Written by the Bloom Effect

The Bloom Effect is a full-service agency specializing in publicity, marketing, branding, artist development, and international consulting within the music industry. The agency takes great pride working in multi-genres including jazz, rock, reggae, Americana, electronic, pop, world, bluegrass, punk, hip-hop, and soul.

Throughout the years, The Bloom Effect has produced, promoted and publicized over 2000 concerts, 800 album campaigns, hundreds of singles and a plethora of artists including The Zombies, Talisk, Tower of Power, The Trials of Cato, Wanderers, Wayna, LowDown Brass Band, Masta Ace, Simple Minds, Raul Midón, Lotus, Avery*Sunshine, AJ Smith, Gangstagrass, Abe Partridge, and many others across multiple territories world-wide. SXSW was a big success with 4 clients on the ground including The Zombies documentary “Hung up on a Dream” which premiered at SXSW Film Fest.

Here’s an Apple Playlist of some of the artist discoveries as well as artists The Bloom Effect represents.

Next up The Bloom Effect is headed to Scotland to do some talent scouting in the Celtic arena, and then on to Music Biz Nashville and Montauk Music Festival. Also, presenting a Residency Tour along the East Coast with a New Orleans funk band Water Seed, with dates in Philly, Pittsburgh, Baltimore, D.C, Jersey and NYC. Mondo and Make Music NY’s ‘Make It’ for emerging musicians is on Monday, May 8th at Drom in NYC. The Bloom Effect is a partner in Mondo.

Sitting in the intersection of art, culture, web3, lifestyle and all the cutting edge mediums, The Bloom Effect understands artistic sensibilities, aesthetic and a knack for discovering raw talent. Known for its huge rolodex and magic in connecting brands with talent, it recognizes a great match at the core by understanding the client’s needs and recognizing what the audience wants.

Creating the buzz, building growth, it is in Bloom after all!

For more information, visit The Bloom Effect at thebloomeffect.com

About A2IM:
A2IM is a 501(c)(6) not-for-profit trade organization headquartered in New York City that exists to support and strengthen the independent recorded music sector. Membership currently includes a broad coalition of more than 700 Independently-owned American music labels. A2IM represents these independently owned small and medium-sized enterprises’ (SMEs) interests in the marketplace, in the media, on Capitol Hill, and as part of the global music community. In doing so, it supports a key segment of America’s creative class that represents America’s diverse musical cultural heritage. Billboard Magazine identified the Independent music label sector as 37.32 percent of the music industry’s U.S. recorded music sales market in 2016 based on copyright ownership, making Independent labels collectively the largest music industry sector.

Learn more about A2IM here.
For information about how to join our community, see here.