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found.ee today unveiled a new integrated advertising and data platform that helps artists, labels, and management companies effortlessly run highly optimized advertising campaigns.
Combining sophisticated machine learning and smart automation with a relentless focus on solving challenges unique to the music industry, the new found.ee helps secure superior advertising results no matter the budget.
“The new found.ee platform drives impressive results from both display and audio ad campaigns,” said Josh Berman, SVP, Streaming & Digital Marketing at Concord. “We use found.ee every day across all our labels to maximize ad performance while building a complete data ecosystem that further optimizes campaigns. Our ability to efficiently build, segment and advertise to the audiences of our artists has created a level of ROI I have not seen using any other platforms”.
found.ee began as a link shortener, but has evolved into is a completely turnkey marketing platform that collects, organizes and optimizes data to execute sophisticated campaigns. At the heart of the new found.ee platform are its new Audience Everywhere and Audio Everywhere technology.
Audience Everywhere
Audience Everywhere automates the building of remarketing audiences based on user behavior. These audiences begin building from Day One – no missed data and no wasted opportunities. Once built, you can deliver ads to your audience across the web, including premium publishers like Rolling Stone, NPR and Billboard.
Audio Everywhere
Audio Everywhere ensures your audio ads can deploy on any of the leading ad-supported audio DSPs, including Spotify, iHeart, and more coming soon. With a number of backend optimizations already done, it’s never been easier to run audio ads everywhere your fans consume your music – with no minimum spend needed.
These tools and more help found.ee address the unique needs of the music industry and work for any sized artist or label.
“We were drawn to found.ee’s superior advertising technology when we selected them to power our own Ads by Show.co platform,” said Kevin Breuner, VP of Marketing, CD Baby. “Working with the found.ee team enabled us to build the perfect advertising product to help our 900,000 artists advance their careers.”
“After running hundreds of advertising campaigns for artists and labels of all sizes, we took everything we learned and put it into one integrated platform,” said Jason Hobbs, CEO, found.ee. “found.ee automates what is tedious, and simplifies what is complex so artists can find new fans, drive more revenue and build more rewarding careers.”
About found.ee found.ee is an integrated marketing platform designed expressly for the needs of the music industry. found.ee helps artists and labels collect, understand and utilize owned data to grow their fan base and their business. Visit found.ee to sign up for a free account.
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