a 2 i m

Member Spotlight: Verifi Media

A2IM Associate Member Spotlight: Verifi Media

Verifi Media (Verifi), a music-tech innovator of dynamic metadata management services, has launched a landmark blockchain-based service that is currently available to the clients of FUGA, an industry-leading music distribution company for international rightsholders.

In this initial phase, FUGA clients that opt-in to use Verifi’s service will have products, assets, and associated metadata registered on a blockchain that keeps a historical record of changes to proprietary data, as well as to public-facing information published on Verifi’s searchable public data registry at http://public.verifi.media. This is the first step in a multistep roll out of products Verifi is building for the indie creator community.

As a member of A2IM, Verifi strives to create tools that benefit independent creators and rights holders as their assets travel through the music supply chain. In the coming months, Verifi will be announcing further services, and are currently welcoming new members to join the waitlist to be the first to trial these new features.

At scale, this technology will supercharge the speed at which companies and users can determine who owns the rights to a song and obtain accurate metadata for purposes of licensing, royalty payments, and catalog management, leading to maximized value and efficiency.

To learn more about opportunities and offerings, you can get in touch directly with our Head of Business Operations, Chloe Johnson at [email protected]

Read more on our exciting new product here and below is a demo video you can view!

“We are very excited about this integration, which will provide our clients with dynamic media metadata management solutions. This illustrates our continuous ambition to be the leading digital supply-chain and distribution services company in the industry,” – Pieter Van Rijn, Chief Executive Officer of FUGA.

“Verifi was founded with the core belief that collaborative sharing of dynamic media data leads to better data that can help drive business decisions that maximize results. Our innovative metadata tracking and management tools can help FUGA’s breadth of clients across the entire music sector significantly advance data literacy, streamline operations, save time, and lower costs, which will further attract new clients, as well as benefit DSPs and other stakeholders worldwide,”
– Allen Bargfrede, Co-Founder, Chief Strategy Officer/Chief Legal Officer.

Verifi Media is a technology company empowering the entertainment industry with custom solutions and innovative tools to enhance, correct, share, track, and broadcast data across all parties in the digital media value chain throughout the life cycle of a creative asset. Led by Co-Founders Ken Umezaki, music industry entrepreneur and experienced financial industry executive, Allen Bargfrede, music business strategist and attorney, and Chris Tse, a technologist and architect of digital ecosystems, Verifi leverages modern enterprise blockchain technology, cloud computing, AI, user and data scoring, and media watermarking, to build and maintain comprehensive ecosystems of verified media files with the most accurate metadata. The company’s groundbreaking platform and transformative approach to music metadata tracking and management has broad applications across all digital media assets. For more information, visit: verifi.media.

About A2IM:
A2IM is a 501(c)(6) not-for-profit trade organization headquartered in New York City that exists to support and strengthen the independent recorded music sector. Membership currently includes a broad coalition of more than 700 Independently-owned American music labels. A2IM represents these independently owned small and medium-sized enterprises’ (SMEs) interests in the marketplace, in the media, on Capitol Hill, and as part of the global music community. In doing so, it supports a key segment of America’s creative class that represents America’s diverse musical cultural heritage. Billboard Magazine identified the Independent music label sector as 37.32 percent of the music industry’s U.S. recorded music sales market in 2016 based on copyright ownership, making Independent labels collectively the largest music industry sector.

Learn more about A2IM here.
For information about how to join our community, see here.