Posted in Education, Member Services, Members Only by A2IM
Authors: Prepared by Ron Schneier, COO North America Base79 With Contribution made by Doug Keogh, Robot of the Century
This white paper provides an overview on the phenomenal growth and impact of YouTube and how independent labels (and publishers) can harness the power of this platform to generate new revenues while building a deeper engagement with their fans. The white paper addresses the complexity and challenges of YouTube in relation to digital rights management and monetization and provides a good foundation on how to address these critical issues.
To learn more about service providers that may be able to help you maximize your revenue in video, please visit these tags for Video and Distributors.
