AWOLNATION, Battles, Bon Iver Lead Artist Nominations for A2IM’s Inaugural Libera Awards
Century Media, Jagjaguwar, Ninja Tune Snag Most Independent Label Nominations
Pandora, Official.fm, and eMusic Sponsor Independents’ Award Show
A2IM today announces the nominees for the inaugural Libera Awards (The “Libbies”), taking place June 21 at NYC’s Le Poisson Rouge and capping off A2IM’s annual Indie Week. The Libera Awards recognize the growing support and market share for independent artists by celebrating the accomplishments of independent musicians and the independent labels and services that support them.
Eligible releases (January 1, 2011 – February 29, 2012) were narrowed down to six nominees per category (or seven in the case of a tie) by expert panels, including the most knowledgeable tastemakers, programmers, and professional supporters of independent music. The inaugural nominees indicate the diversity of the independent label community in terms of label sizes, geographic locations, and genres of music they release, as well as the critical and commercial success of independent labels investing in the creation of music by the artists they love.
2012 Libera Award Nominees:
21st Century Award – celebrating the service or platform most beneficial to independent labels & artists
Best Independent Sync Placement – the most creative or most impactful use of independent music in a film/tv/ad campaign
Creative Packaging Award – celebrating the best or most creative packaging – including bundled packages, premium offerings or artwork/design packaging – from an independent label or artist
Independent Album of the Year presented by Official.FM
Independent Video of the Year
Independent Label of the Year (5 full time employees or fewer)
Independent Label of the Year (6 or more employees)
Light Bulb Award for Most Creative Marketing Campaign/Idea
Music Supervisor – celebrating the music supervisor/licensing person who was especially supportive of independent music labels and artists
Road Warrior of the Year – celebrating the independent label band/artist that was the most fan-engaged/worked hardest at their job in the last 12 months
Up & Comer Award presented by eMusic – celebrating the next independent label superstar artist
Said eMusic CEO and President Adam Klein, “We’re delighted to be a nominee for the Libbies’ 21st Century Award. eMusic has been dedicated to the independent music community since inception. Over the past year, we’ve reaffirmed our relevance in today’s music ecosystem and created a more valuable experience for the ‘culturally independent’ music buyer that our label partners need to reach. We’re contributing significant market share for making emerging indie artists.”
“So many different people came together across the country to bring Emperor X’s musical scavenger hunt to life,” said Bar/None’s Mark Lipsitz. “It is a testament to a progressive independent industry to be recognized by A2IM and the Libera Awards.”
Pandora Founder and Chief Strategy Officer Tim Westergren noted, “At Pandora, we believe there’s music out there for every fan and there’s an audience for every band. More than 70 percent of the artists in Pandora’s catalog are independent and 95 percent of our catalog spins every month. We are honored to be nominated for a Libbie because we celebrate the passion of these hard-working musicians.”
“We’re honored to be a presenting sponsor for the inaugural Libera Awards,” says Amaechi Uzoigwe, Head of Content & Business Affairs for Official.fm. “A2IM’s mission is invaluable to the independent music community and helping to recognize and celebrate the amazing record labels and artists who represent this community is truly special for us. We congratulate all the nominees and wish them the best of luck.”
See more reactions from Libera nominees HERE.
In addition to the above eleven categories, a Lifetime Achievement Award will be announced shortly; voting on all awards will be open to A2IM members from Wednesday, May 9 through Tuesday, May 22.
Additionally, the A2IM Libera Award for “Up & Comer Artist presented by eMusic” will be determined by an eMusic member vote, giving music fans the opportunity to choose the next breakthrough independent artist.
A2IM thanks Pandora, Official.fm, and eMusic for their sponsorship of the 2012 Libera Awards.
A2IM is a not-for-profit trade organization serving the Independent music community as a unified voice representing a sector that comprises over 30% of the music industry’s market share in the United States (and almost 40% of SoundScan digital album sales). The organization represents the Independents’ interests in the marketplace, in the media, on Capitol Hill, and as part of the global music community. A2IM is headquartered in New York City.
The organization’s board of directors is composed of the following: Concord Music Group President Glen Barros; Sub Pop Records VP Business Affairs Eric Brown; tinyOGRE Entertainment COO Jim Cooperman; Epitaph General Manager Dave Hansen; Yep Roc Records co-owner Tor Hansen; Alligator Records Founder/CEO Bruce Iglauer; The Beggars Group Founder/CEO Martin Mills; Kill Rock Stars President Portia Sabin; Jim Selby, Naxos of America CEO, Tommy Boy CEO/Founder Tom Silverman; Razor & Tie COO Victor Zaraya.
For more information, or to become a member, please visit www.a2im.org.